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Starting an entrepreneurial project is a long process. One of the most important tasks is to document the foundation of the company, increase the platform and many other steps Select key positions and initials to start the operation. That is why we would like to talk to you today about the meaning of acronyms CEO, COO, CFO, CTO, CMO, CIO, CCO.
In the beginning it can be messy as the entrepreneur has to become a multitasking being and has to deal with himself, from public relations, sales, customer service to technology. However, the time has come when staff must be hired to meet the needs of the first level.
Being the leader of the startup doesn’t mean doing all the tasks, as lack of experience in certain areas limits your functions. Being an entrepreneur also means recognizing when more hands are needed to complete the project and assuming that you don’t have the knowledge to run a fruitful and easy-to-use business.
What are the main positions to be filled after determining when specialists in other areas are needed? All are important, but some have a higher priority due to the knowledge and activities that are carried out.
CEO (chief Executive Officer / Chief Executive Officer)
Chief Executive Officer. Photo: Depositphotos.com
Founders typically assume the role of CEO as they have the company’s original and future vision. He is responsible for the management, coordination, administration and management of the company. The CEO is the leader who is responsible for implementing a business plan for growth.
They look for and lead the path that is necessary to grow and achieve goals. He is always looking for new business opportunities and is the main image of the entire company.
Just as leadership is exercised abroad, the same quality must be used within all employees to motivate, motivate and guide them when it is necessary to give advice or advice and to define a scenario for which there is no visibility.
COO (Manager / Chief Executive Officer)
Chief Executive Officer. Photo: Depositphotos.com
The profile for this position must be an organized person with vision, leadership and commitment. He is responsible for the coordination of the company, makes important decisions, plans the necessary strategies to achieve the goals and checks whether the processes are carried out effectively. In short: let the machines work and get involved.
MANAGING BOARD (CFO / Finance director)
Finance director. Photo: Depositphotos.com
If you carry out all financial planning, you must have knowledge of business, finance and administration. Knowing what the company’s financial status is, making budgets, forecasts and investments. One of their tasks is to find the equilibrium point and to maximize the available resources. It has to be analytical, visionary and strategic.
CTO (Technical Manager / Chief Technology Officer)
Technology director. Photo: Depostphotos.com
This position is close to the CEO as he is dedicated to providing technology to continuously improve processes, services and products. You can also be responsible for researching the company and implementing the correct operation of the platform and adapting it to your needs.
CIO (Chief Information Officer / Chief Information Officer)
Information director. Photo: Depostphotos.com
This position is often confused with the previous one, and the two positions are often assigned to the same person because they have very similar tasks. The CIO is responsible for empowering and updating the company with the latest information technologies through processes or systems in the Brand planningThe aim is to increase the efficiency of the communication workflow analytical and theoretical form.
For its part, a CTO is responsible for the technology that focuses on the end product and is more responsible for that technical part and to ensure the proper functioning of the company’s information systems.
CMO (Marketing manager / Marketing manager)
Marketing manager. Photo: Depostphotos.com
This is one of the key positions and, with the highest priority to fill, is responsible for bringing the product or service to the channels necessary for its distribution and to generate more sales, customers and brand presence. It works in conjunction with the sales area; The projection you have directly affects the audience you want to attack.
CCO (Chief Communications Officer)
Communications director. Photo: Portra Images | Getty Image
It is the person who is responsible for the reputation of the company, who develops the brand strategies for the brand and who is responsible for contacting the media. The aim is to create and maintain a good image of the company and thus the good perception of current and potential customers.
As the company grows, so does its responsibility. Investing in people trained to perform certain activities ensures success. The founders and partners must not become placeholders and everyone must have defined their activities.
Regardless of the positions we mentioned at the start of a project (in this case, startups), all of the members that make up this new entrepreneurial universe must be able to do more than one activity at a time without fear if it is time to perform these customer service functions one day or the next time you need to support the sales team. When the project is born, everyone should work together synergistically and set clear and precise goals.
The startup’s success lies in its adaptability, scalability and mutual work. The support of the entire team is essential to deal with difficult times. However, if everyone focuses on doing their best, the goal is desired to be achieved.
The process is complex, resources have to be used financially or humanly, but the advantages of a specialized and dedicated team will lead you on a good path. With the effort and dedication you come closer to the long-awaited unicorn.