According to Brad Michelson, senior marketing manager at leading trading and investment platform eToro, The global monthly search volume for Bitcoin was lower in December 2017 than in November 2020.
Citing data from SEO data provider SEMrush, Michelson said What The worldwide monthly search volume related to Bitcoin was 8.9 million in November 2020. This is 356% more than the BTC search volume recorded in December 2017According to Michelson, 2.5 million.
Michelson pointed to a large discrepancy between data from SEMrush and Google Trends, a popular tool for analyzing the popularity of top searches on Google:
“What’s interesting is that the Google Trends data didn’t show that global monthly Bitcoin volume was actually lower in December 2017 than it was in November 2020.”
According to Google Trends data, Bitcoin search volumes are far from the highs seen in December 2017, when Bitcoin hit its high of $ 20,000. According to Google Trends, the Bitcoin search index is only 20 points in November 2020 compared to 100 points in December 2017.
If so, the SEMrush data appears to correlate with a sharp increase in the number of newly registered Bitcoin addresses. November 18th The number of BTC addresses registered per hour reached almost 25,000 addresses for the first time since January 2018according to the cryptocurrency analysis service Glassnode.