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The CEO of BBVA Argentina believes the debate between banks and fintech is a false dilemma

November 21, 2020

BBVA Argentina CEO Martín Zarich said that there is a false dilemma in the debate between banks and fintech companies that does not matter to the customer. This was reported by the El Cronista newspaper from Argentina on November 17th.

“”Not only the bank has changed, but above all the customers in a process that does not go backwards. This is the message from Martín Zarich, Executive Chairman of BBVA ArgentinaWhen analyzing the effects of the digital transformation and the pandemic as well as the profile that it visualizes for the future company in its change process, they published in El Cronista.

After this medium Zarich said: “The concept of the traditional bank should already be reconsidered“.

The CEO of BBVA Argentina believes the debate between banks and fintech is a false dilemma
The CEO of BBVA Argentina believes the debate between banks and fintech is a false dilemma

Speaking of the debate between banking and fintech companies, he also said that there is “a wrong dilemma” that it doesn’t matter for customers to view companies as “valuable options”.

He also spoke of “a very big challenge that leads to a better offer for the customer”.

“”I do not specify a world without fintech, I do a bank in which I can also be fintech“, he showed.

On the other hand, El Cronista pointed out that Zarich would rather speak of “cultural transformation with a technological component” than of purely digital change.

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