Nuevo León, a goal where business grows

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Nuevo León, a goal where business grows
Nuevo León, a goal where business grows

Monterrey, capital of Nuevo Leonis an industrial and commercial nerve center. It’s only two hours by land from the United States and adds more than that 3,500 foreign companies foundeds. It has a flight connection to 49 national and international destinations. The strategic location in combination with the hotel and event offer makes it an ideal place for business and extraordinary events.

The company has 55,000 square meters in its convention centerss, 15,000 rooms in more than 100 hotels and a broad portfolio of specialized providers. In addition, the state is a leader in clustering (at 13), has a variety of tourist attractions, and the Monterrey Convention and Visitors Bureau, which provides valuable support for events in the city.

There are four main venues in the capital: the International Business Center (Cintermex), Hall M, Show Center Complex and Centro Convex. “s and organizers can work in Cintermex from executive meetings for 10 people to a congress or congress with 20,000 participants,” explains Rodrigo Trujillo, Head of Projects and New Business at Cintermex.

It was inaugurated 28 years ago in Fundidora Park and receives 4 million visitors every year. It has 29,000 square feet and a large kitchen with a capacity of up to 14,000 guests.

A walk through time

It is a place for peace and family coexistence Fundidora Park. It is 144 hectares, 80 of which are green areas. Here, the entrepreneur can launch his next product, including celebrating his anniversary.

Cintermex rents four other venues at Parque Fundidora: Nave Lewis, Nave Mitsubishi, Pabellón Sopladores and Explanada Sopladores. These are places that take you back to 1900, when the Fundidora de Fierro and Acero de Monterrey companies stopped operating in 1986. The machines are still intact.

“The Explanada Sopladores is the most popular and important site because you can see the Horno 1 ovens there. It measures over 2,000 square meters and can accommodate 950 people,” says Trujillo.

Three emblematic events take place in the Parque Fundidora: Hellow Festival, Pa’l Norte and Luztopía. In 2018, 50,000, 180,000 and 650,000 participants came together. There are two other meeting points within the same city park: the Monterrey Arena, which can accommodate up to 17,599 people, and the Citibanamex Auditorium with a capacity for 8,200 visitors.

Photo: OCV Monterrey

The tourist attractions in Fundidora Park range from Paseo Santa Lucía, an artificial navigable canal 2.5 kilometers long, to the Museo del Acero Horno3, an interactive science and technology center Papalote Children’s Museumwhere is the monster of Aramberri, an 18-meter marine prehistoric who has been revived by technology; Loroaventura, where you can interact with a variety of birds, and the Sesame Street Park with water attractions, mechanics and shows.

Also in Fundidora Park is the Mexican Baseball Hall of Fame sponsored by Alfredo Harp Helú with an auditorium for 149 people and a terrace for events.

World class housing

Pabellón M is another option in the city of Monterrey to develop your exhibition, congress, congress or business meeting. It is located in the heart of the city and has three areas: the Pabellón M Convention Center, the Pabellón M Auditorium and the DiDi Forum.

“Pabellón M is a 52-story tower with an auditorium for 4,500 people that houses state-of-the-art sound systems (the K-2 from L-Acoustics, of which there are only five in Latin America),” said Sara Quiroga, marketing director of Pabellón M, where there are shops and cinemas as well as offices and a hotel that is ideal for business travelers as it is only a few steps away from the congress center, the auditorium and the forum.

Related: Zacatecas becomes the new favorite for tourism meetings

The Show Center Complex is located in the municipality of San Pedro Garza García and can accommodate 2,400 people. Another alternative is the Convex Center, which is five kilometers from first place in Monterrey and has a capacity of up to 1,760 participants.

Majestic scenarios

“s come to Monterrey because their events grow there. That is the reality. We also help them find trusted suppliers,” said Miguel Ángel Cantú, Under-Secretary of Tourism for Nuevo León.

The key to building trust for the meeting organizer is Triple Helix teamwork: government, business, and science, says Cantú. “We managed to organize 18 international events in Monterrey by 2020, including the Automobile México, the World Packaging Conference and the Nayen Conference.”

Monterrey is surrounded by imposing mountains. Some of them have an impressive backdrop that is not only a tourist attraction, but is also rented for events. It is Las Grutas de García, discovered by a monk in 1843 and estimated to be 60 million years old.

“We can host VIP events for 100 people who go to the caves on a sidewalk or cable car. The place is really magical because of the huge stalagmites and stalactites that form different figures. It is estimated that only one centimeter of these stalagmites and stalactites has formed every 100 years! And since they are caves that were under the sea, there are marine fossils on the walls, ”says Luis González, coordinator of the operator of the tourist services of Nuevo León (Osetur).

The best ally of the entrepreneur and organizer is the convention and visitor office (OCV Monterrey). It is the official agency for the maintenance and promotion of the conference industry in the city. “We offer valuable support and advice free of charge for events. We have almost 20 years of experience, ”says Farah Frederick, Marketing Manager.

So now you know: If you are looking for an exceptional location for your business meetings, the Sultana del Norte is the ideal travel destination.

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