Business

Mi Cochinito becomes the first Mexican platform for international social crowdfunding

In the aftermath of the pandemic, the platform created an expansion plan designed to fund $ 1 million in Mexico, the United States, and England.

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  • The crowdfunding project is expanding its activities to Central America and Canada.

  • After the pandemic, an expansion plan was put in place that will fund $ 1 million in Mexico, the United States and England.

  • The platform is to promote young talent with $ 900 million.

Mi Cochinito becomes the first Mexican platform for international social crowdfunding
Mi Cochinito becomes the first Mexican platform for international social crowdfunding

My little pigThe social crowdfunding platform was the first non-financial project of Mexican origin to expand its activities to Central America and Canada despite the economic impact of COVID-19.

After the outbreak of the pandemic, the company drew up a strategy with the aim that the economic crisis would neither affect the dynamism of the initiatives involved nor destroy more than five years of work. In this way, an expansion plan was created that has made it possible to go from 100,000 pesos per month for developing new projects to almost half a million pesos.

“We have decided to double the bet, give bad weather a good face and focus on internationalization. Even though the economy was closed due to the pandemic, we formed a network of allies and investors in Central America and Canada that today enables us to change the paradigms of financial instruments in the region, ”said Federico Arellano, Executive Director of Mi. No. Piggy.

Last September, the platform commenced operations in Ecuador and El Salvador, drawing the attention of mutual funds from Mexico, the United States and England to complete the first round of international seed capital for one million dollars. .

“We are a company dedicated to helping other entrepreneurs, and with this capital we are consolidating ourselves as an international platform that shows that major crises always offer great opportunities,” said Arrellano.

$ 900 million to nurture young talent

As its business expands, Mi Cochino becomes a unique international agency of its kind, specializing in youth and promoting entrepreneurship through collective funding.

Therefore, the purpose of the platform becomes more ambitious, as it also aims to make student initiatives visible so that they receive the necessary capital to realize themselves and not just stay in the classrooms. The goal is to raise $ 900 million that will help innovate and develop young talent.

Mi Cochinito is a digital piggy bank that works as part of a hybrid crowdfunding and education program. Since 2015, it has funded more than 500 projects and attended more than 10,000 students with workshops and conferences.

The platform does not act as a financial institution, nor does it grant loans or credits. It is a virtual space where anyone who needs money for entrepreneurship, art or sports can apply for funding and find sponsors through social networks.

Some successful little pigs include the Symphonic Mining Orchestra, which raised funds to help survive the pandemic. The first Mexican solar car developed at the Autonomous University of the State of Mexico, as well as the entrepreneur and Tiktokera Lispastel.

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