“The Essentials” will be valid from April 10 to June 10 in the Valley of Mexico.
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This story originally appeared on High Level
The supermarket chain Bodega Aurrera , a business format of Walmart de México y Centroamérica, launched “Los Esenciales” , a support plan that offers 125 items at the lowest price and without changes to cover the essential needs of Mexicans by Covid 19.
During the initiative, the items will be kept at a fixed price for 60 days. “The Essentials” will be valid from April 10 to June 10 in the Valley of Mexico. Starting April 20, prices will apply in the more than 2,000 stores of the formats: Bodega Aurrera, Mi Bodega and Bodega Aurrera Express throughout the country.
“Now more than ever, we are working to create initiatives to support the economy of Mexican families and thus continue to contribute to improving their quality of life,” said Lilia Jaime, Senior Vice President of Bodega Aurrera.
At the close of February 2020, Bodega Aurrera has 541 Bodegas Aurrera, 395 Mi Bodegas and 1,100 Bodegas Aurrera Express.