Delta, an investment tracking app that allows users to monitor their stock and crypto portfolios, is now entering the realm of non-fungible tokens with its NFT Explorer services.
The recently announced NFT tracker would allow users to track their NFT collections alongside their stocks and cryptocurrencies. The new update allows Delta users to link their Web3 wallet to their native fund tracking account.
NFT tracking services would only start with Ethereum wallets, however the company confirmed the scope of support for multi-chain wallets by the end of 2022. NFT tracking and exploration services would not only allow users to track their own NFT collection but also explore the 18 million NFT collections around the world.
The firm has joined the growing list of mainstream mainstream companies engaged in NFTs; However, unlike many others who have decided to start an NFT marketplace or collection, Delta has found a way to stay true to its niche.
While NFTs as a concept date back to 2012, it wasn’t until the 2021 bull market that they gained mainstream appeal. Since then, NFTs have become part of every major brand promotion or event announcement. The boom in the NFT market has created an independent ecosystem worth billions of dollars.
The growing popularity of NFT and Web3 products has prompted several major brands to delve into the decentralized world. Facebook has completely overhauled its branding, renaming itself Meta to show its focus on the Metaverse, while investment banking giant JP Morgan opened an office in the virtual world Web3. Mark Zuckerberg also confirmed that Instagram will be adding NFT features soon.
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