He was the first businessman to get into the packaged sugar business in Mexico.
2 min read
Héctor Álvarez de la Cadena Sillas, founder and president of the sweetener company Metco, died on February 12 in Mexico City, the company reported.
Álvarez de la Cadena and his son Héctor Álvarez de la Cadena founded Metco in 1991, one of the most innovative companies in Mexico, which is now positioned as a leading supplier of sweetening solutions and systems with a market share of 36% in Mexico.
Under the leadership of Álvarez de la Cadena, Metco managed to develop six industrial patents such as the cocrystallization of sugar with stevia and to develop the first low-calorie sweetener on the market. Sugar BC. Svetia was also created, the leading sweetener in the stevia segment in Mexico with a market share of 27% according to Nielsen 2020.
Metco pioneered the development of zero calorie, low calorie sweeteners, high yield sugar, invert sugar and sugar. It exports its products to the USA, Spain and Central America (Guatemala, Honduras, Nicaragua, El Salvador and Costa Rica).
The most famous brands in the consumer sector are: SVETIA, Azúcar BC, DB Sugar, Mascabado Genuino Metco and Sweet-0.
Here’s an interview our half-brother did High level last year.