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Google buys North, the company that made the Focals lenses

July 1, 2020

The technology said that the company that makes “smart glasses” will help develop useful devices and services.

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Google buys North, the company that made the Focals lensesGoogle buys North, the company that made the Focals lenses


Google wants to grow in the smart glasses market. The technology company announced the acquisition yesterday, June 30 north, Canadian brand manufacturer of “smart glasses” how Focals.

“We are excited to have North join us in our broader effort to build useful devices and services,” said Rick Osterloh, senior vice president of company devices and services, on the Google blog.

According to the company managed by Sundar Pichai, this acquisition will support their hardware efforts and the future of environmental computing.

Photo: Norden via bynorth.com

“We are building a future where there is help around you, where all your devices work together and technology takes a back seat. We call it environmental computing, ”adds Osterloh.

North will join the Google team in Kitchener-Waterloo, Canada, the hometown of the 2012 brand for computer interface developers and smart glasses. “This acquisition is perfect for North and most of all we will stay here. in Kitchener-Waterloo, “says the company in a statement.

So far, the number for which Google bought the Canadian company has not been divided.