The travel agency for cryptocurrency Travala.com announced that it has started a collaboration with Binance Chain to decentralize its services.
Travala.com intends to implement decentralized reviews, decentralized accommodation reservations, a decentralized referral system and a decentralized sales team. The company’s CEO, Juan Otero, stated that in the future Users will deal directly with the owners and use the disintermediation potential of the blockchain::
“Under this decentralized model, lodging applicants can book stays without the need for an intermediary. In other words, people who want to rent an apartment, room or hotel room can contact the owners directly. “
Otero explained that Travala.com will only provide the technology necessary to facilitate reservations, including user reputation tools, dispute resolution and governance mechanisms.. Travel service providers can monitor all aspects of their online offers and get in direct contact with their customers.
After Travala.com introduced the decentralized lodging reservation system, the company plans to focus its efforts on developing a decentralized review service. Reviews are stored in a chain to ensure that they cannot be deleted or edited once they have been submitted.
Otero also stated that in order to avoid false reviews, Travala.com intends to use tokenized incentives and only allow reviews from users who have visited a specific location when booking on the platform.
So far, Otero has no clear idea of how much of Travala.com’s business he can bring up the chain. He stated that “ideally all aspects of the long run [agencia de viajes en línea descentralizada] is concatenated “but admitted that it may not be practical:
“Realistically, we have to phase out which aspects of the [empresa] You are in the chain. As we get closer to implementing certain functions, we will examine the pros and cons of an in-chain or off-chain function. “
This is the latest in a long line of ads from Travala.com that appear to be aggressively expanding their business.
Earlier this month, Travala.com added more than 600,000 hotels through a partnership with booking giant Agoda. In July, Expedia also partnered with the company adding more than 700,000 properties to the platform, increasing bookings by 68%.