Follow these tips to avoid breaking your company name on various social platforms.
The opinions of the employees of You are personal.
There are at least 11 ways social media can affect small businesses. How many can you name Knowing all of these nightmares means that you know how to avoid them.
1. The integrity of the online reputation. Are you keeping an eye on your company’s Facebook page to find out what’s going on? What do the employees use? Even “well-intentioned” things can be viewed negatively by visitors.
2. Racist messages or images. When your employees do this, your company’s reputation suffers. While you can’t control what your home workers are doing on their social networks, you can train them. Sometimes they do it not out of evil, but out of ignorance. This includes, for example, posting a picture of them doing something wrong in the company parking lot.
3. Scammers impersonating your company. Monitor online sites to see if someone is using your company name or logo. This includes a fake site pretending to be your company. Partner of Google Alerts If your company name appears in an article or publication, the link will be sent directly to your email. To be sure, don’t click the link that comes to you.
4. Stolen identity. Something as harmless as naming your coworker’s new pup can lead to the theft of your financial identity. It is common for people to use their pet’s name as a password or answer a security question. Numbers on birthdays and wedding dates are also used in passwords. Your Facebook page shouldn’t have any details that would allow a hacker to crack it. The puppy photo is fine, but the name is a mystery.
5. Break-ins. You and your team should be aware of the dangers of posting the latest travel, business or personal, on social media.
6. Corporate espionage. A spy could set up a Facebook page, impersonate a different brand, and add some employees from your company. Over time, they can share important information with that person.
7. Sex offenders. First, identify who you are talking to. Tell your co-workers to be discreet when communicating with a new person.
8. Defamation. Sooner or later, you’re going to have an annoying worker. Maybe it is someone you fired for bad work or someone who continues to work with you. Do you treat your employees well? A person who is often bullied can take revenge by posting negative reviews about your business on various websites.
9. Bullying. Done: A member of your team comments on the company’s Facebook page in response to an offensive customer.
10. Fake Pages. A criminal or even your competition can do this on a blog as well as on Facebook to extract information from your business. This could include the names of your customers, their emails and phone numbers, among other things.
11. Legal Responsibility. While there are privacy settings on Facebook like hiding posts, that doesn’t mean they can’t be used as evidence in a lawsuit. The bottom line here is that just because you checked this box, there is no such thing as total privacy.